Payper Distribution (hereinafter “Payper”), a leading office and stationery distribution company, announced on the 10th that it has signed a strategic marketing partnership agreement with Senny Studio, the developer of the innovative “SpaGel Patch 42°C”, for the domestic distribution of the product.

Senny Studio is a company specializing in adhesive undergarments. Last year, it launched the “SpaGel Patch 42°C,” a thermogenic diet patch that helps increase metabolism and support weight loss simply by applying it to the abdominal area, where it promotes calorie consumption. Over the past year, the company has focused on monitoring market reactions and improving product performance, and it is now ramping up marketing activities to boost sales.

The company also introduced the product at various overseas beauty exhibitions, resulting in an order worth $2 million from Japan, which has already been shipped as the first batch. Interest is also growing from China, Southeast Asia, and other regions.

Senny Studio had previously maintained a limited partnership with Payper, which was responsible for domestic distribution and marketing during the early production stages. However, to expand its presence in the domestic market as a stepping stone to broader global expansion, the two companies have now established a strategic collaboration.

A representative from Payper stated, “As part of our expanded partnership, we targeted Myeong-dong, a must-visit destination for foreign tourists. We have already secured placement at the ‘Botanisign Cosmetic Outlet’ in the heart of Myeong-dong, where the product has received positive feedback from international visitors.”

Previously, Payper’s ‘Payper Stationery Center’ served as the main offline distribution channel. However, the company now plans to continuously expand into beauty specialty stores as part of a broader offline distribution strategy.

Payper further explained, “With competition intensifying in the office and stationery distribution market, we have been actively seeking new, competitive products beyond stationery. For example, we have successfully introduced and localized the ‘RU21’ vitamin C dietary supplement from the United States.”

“Likewise, we plan to firmly establish ‘SpaGel Patch 42°C’ in the domestic diet market and become a leading company that supports public health.”

Meanwhile, Payper has been recognized as a “Small but Strong Enterprise” by the Ministry of Employment and Labor this year and received a commendation from the Minister of Trade, Industry and Energy.

Oh Ji Hoon, Reporter, SME Cooperation Team

Moneytoday  https://www.mt.co.kr/future/2017/09/10/2017090914561962162

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